Town Nurnberg in Germany is hosting an international natural cosmetics exhibition “Vivaness” and the world’s biggest eco food and other products’ exhibition “Biofach”. For the first time company “Uoga uoga” is taking part in the exhibition together with many other companies.

“We hope that exhibition “Vivaness” will widely open the doors to international markets. It attracts a lot of German visitors, so the main goal is to expand the number of German partners, working with our natural make-up products”, - company’s “Uoga uoga”, which produces natural cosmetics in Lithuania, a co-founder and director Lena Sokolovska stated the reasons for participating in this B2B fair. 

Uoga Uoga co-owner Lena at Vivaness 2016

Lithuanian company started exporting its products to Germany 1,5 years ago and now they are being sold in 8 selling points there. Exports to Germany amounted to 19% of total export turnover in 2015 and it is the second biggest foreign market after Poland, which takes up more than 50% of export turnover. Natural cosmetics producer “Uoga uoga” also sells to Austria, UK, Scandinavia, Italy, Ukraine, Latvia and other countries.

In the exhibition company presents it’s widely extended make-up range. “We were the first ones to produce natural mineral foundation, blush powders and eye shadows in Lithuania. These products are special not only due to minerals from the depth of the Earth, but also due to amber, which has exclusive skin cherishing properties. This year we added eye shadows, lip & cheek colours, eye liners to our make-up range. We also improved our lip glosses. We believe that the exclusivity of our products will attract potential partners from Germany”, - says company’s director.

The permission to participate at B2B fair “Vivaness” is granted only to certified producers or to those producers, which products conform high requirements of fair organizers. The permission to Lithuanian company “Uoga uoga” was granted easily due to “COSMOS Natural” certificate, received in the spring of 2015 when the quality of company’s products was evaluated by one of the strictest natural and organic product control organisations “Soil Association”.

For already 10 years exhibition “Vivaness” is one of the most important events for natural cosmetics producers all around the world. This year more than 200 exhibitors from 30 countries came to present their high quality natural cosmetics and health products. Four day event is held every February together with the biggest in the world eco food and other products’ exhibition “Biofach”. During these exhibitions suppliers, customers, partners meet to discuss potential cooperation. “Vivaness” was separated from “Biofach” due to increased number of natural cosmetics exhibitors.

Uoga Uoga makeup stand

Besides this exhibition in Germany, “Uoga uoga” is participating in another international natural cosmetics exhibition “Natural & organic products Europe” in London in April.

This article was published on delfi.lt.